News UK

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News UK 2017-07-24T14:13:43+00:00

Project Description

Asked to direct a video for a large UK newspaper publisher, in order to highlight a department’s media campaign and marketing strategy.

Recording slo-mo camera footage, and adding back projected images to display well known UK locations, we aimed to create a tongue in cheek video narrative, enhanced by having the legend that is Brian Blessed – apply the voice over to the final video.

The video went on to be shown in the media group’s awards ceremony, and highlighted the department’s campaign – giving free newspapers to all readers for one day, along with special promotions for all it’s readers. It was a successful tool in presenting a window of the media department’s activities, helping raise awareness, and was used as a platform for further discussions and presentations.

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